MA Technical Copywriting

MA Technical Copywriting creates targeted content for companies in the engineering space (including construction, facilities management and manufacturing), tech firms and professional services (financial; accounting; HR; legal).

We provide specialist copywriting, copy editing and graphic design services with a niche in bid/pre-qualification documents for companies in the engineering industries, annual, sustainability and ESG reports, and bespoke industry reporting across key sectors.

Are you a growing business struggling with putting out high quality bid responses? Do you understand the importance of communicating how sustainable you are as a business but don’t have the time or capacity? Do you need to stay at the ‘top of mind’ as an industry knowledge leader, but need the right resource to support you?

If the answer is yes to any of these questions, then Mark Atkinson, Director of MA Technical Copywriting, would love to hear from you.

Sectors we work with include:
• Construction; facilities management; energy; manufacturing; logistics
• Technology; automation; software-as-a-service (SaaS)
• Professional services (financial; accounting; HR; legal)
• Residential and commercial real estate.

Our specialist areas include:
• Bids and pre-qualifications: Consistent, clear and benefits-driven tender submissions which help you win more tenders and increase your conversion rates

• Annual, sustainability and ESG reports: Clearly communicating to your key stakeholders (investors; employees; customers; suppliers; local communities) who you are as a business, where you are now, and where you are going

• Technical reports and industry studies: Whether it's a narrative from a customer survey, market report, industry study, eBook or business blog, regular content streams position your business as a leading source of knowledge (engaging your audience to continually return and see you as the ‘go-to’ trusted company for their needs).

As a technical content provider, we write with a visual mind and can conceptualise where key facts and figures could be shown as design elements.

As graphic designers, we turn these concepts into strong engaging visuals.

• Copywriting: We provide clear messages through short, simple sentences and straightforward language. Avoiding long passages of text, our copywriting approach uses subheadings throughout, and we take every opportunity to include text boxes, pull quotes and other visual features to highlight key messages, facts and figures

• Copy editing: For pre-written inhouse content, we provide an objective, professional eye to make sure it’s consistent, engaging, flows from start-to-finish – and crucially is error-free

• Graphic design: We understand that the best layouts are functional to make your key messaging stand out.

To find out more about our technical copywriting, copy editing and graphic design services, please book a free no-obligation call at hello@macopywriting.co.uk/01242-230404 or visit www.macopywriting.co.uk.